Digitalisation, (also known as digital transformation, business transformation or digital business transformation) begins with identifying what is not working as effectively as it could within a business, then introducing necessary changes in the form of new processes, approaches, techniques and technologies to bring about improvement. It is driven by an understanding of how specific solutions can be applied across a business to bring about positive change.
Organisations undertake digitalisation to maximise their potential, create additional value, increase efficiency, reduce costs, increase market share, improve customer satisfaction and boost revenue.
In your business’ case, digitalisation could be focused on outsourcing to maximise your knowledge, business potential and a successful delivery. Perhaps it’s about developing and harnessing innovative technologies or creating intellectual property to grow your business, or maybe it is simply about being more efficient.
Whatever your specific business needs and goals, all digital business transformation projects aim to ensure the best, most appropriate and effective processes and systems are implemented across an organisation in order to improve performance and support overall business strategy.
Unsurprisingly, for most organisations this is not a straightforward process. The first step is to foster a culture that embraces and understands the need for change in an increasingly digital-first landscape.